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Raising vital funds for children’s end of life care

The challenge

With donations to Tŷ Hafan dropping by 50% year-on-year and annual running costs increasing from £4.6m to £5.2m at time when more children and their families needed the hospice, Cowshed supported our chosen charity for 2022 to supercharge its public fundraising to continue vital services.

There were two core objectives for the appeal:

  • Raise £250,000 to support end-of-life and bereavement services.
  • Grow donor base and secure 250 first-time donors.

The idea

No children’s charity was talking about end of life. Yet a family’s whole world stops when a child receives a terminal diagnosis. It stops when they realise they must consider end of life care. Again, when they lose their child.

Catherine and Andrew Jeans’ world stopped when daughter Rose was diagnosed with incurable cancer and died at the hospice on 13 February 2020, just two days after her first birthday.

When Your World Stops. We’re There signalled the endless support Tŷ Hafan provides families from the moment of diagnosis.


Raised in 60 hours